Offset Commerce is listed by Paul Mabray as one of the “ONLY Platforms That Matter” in Wine.

We’re honored to be recognized by a longtime wine industry leader.

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In “No Swirl — Wine-Tech Recommendations That Deliver,” Paul Mabray lists Offset Commerce, along with Commerce7 and Shopify Plus / Awtomic as the “ONLY Platforms that matter” in wine.

From Paul: “I know other niche platforms offer lower rates, niche features, or allow you to ship under their licenses, but if you are future-proofing your winery, only these three matter. Pick one. Don’t spend six months in committee meetings. Your website isn’t the Sistine Chapel; it’s a sales and marketing tool. Make it responsive, make it fast, make it convert.”

He describes Offset Commerce as “ideal for high-touch, elevated wineries and retailers that prioritize deep customer connections. They are focused on high-end aesthetics and allocated/mailing list, membership, and hybrid models.”

We’re also honored to have Paul list the Offset Brand Studio as one of his five recommended design agencies, writing, "One of the rare vendors that shows up in two categories. Offset brings a distinctive blend of tech, design, and strategy. Their client list skews high-end, and because they have an in-house brand studio and production team, their website builds almost always come with real brand-building and storytelling firepower."

Read the original article here.

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