Curious if Offset Commerce is the right-fit?
Offset Commerce Platform
PLATFORM OVERVIEW
The independent commerce platform built for fine wine.

Better workflows, bigger Impact
Whether setting up an allocation or updating shipping tables, Offset Commerce’s powerful and intuitive toolset is a force multiplier for DTC operations, helping great teams spend less time in tedious admin and more time connecting with customers and selling wine.
Elegant customer experiences
Great design and brand sensitivity are in our DNA. We obsess over every customer interaction—from sign-up to email, product details to checkout—ensuring every step is on-brand, intuitive, and seamless. The result? Higher engagement and improved conversions.
Unparalleled support and insight
Hospitality and human connection drive both the wine industry and our approach to support. Offset Commerce’s in-app help center provides direct access to our Client Success team, offering real-time assistance and a robust self-serve library—ensuring expert guidance and instant answers whenever you need them.
Whether setting up an allocation or updating shipping tables, Offset Commerce’s powerful and intuitive toolset is a force multiplier for DTC operations, helping great teams spend less time in tedious admin and more time connecting with customers and selling wine.
Great design and brand sensitivity are in our DNA. We obsess over every customer interaction—from sign-up to email, product details to checkout—ensuring every step is on-brand, intuitive, and seamless. The result? Higher engagement and improved conversions.
Hospitality and human connection drive both the wine industry and our approach to support. Offset Commerce’s in-app help center provides direct access to our Client Success team, offering real-time assistance and a robust self-serve library—ensuring expert guidance and instant answers whenever you need them.
Instead of chasing scale, we focus on meaningful partnerships. Over the past decade, our 250+ clients have sold over $2 billion in wine through our platform.












COMPANION APPS
Go beyond our core software with seamless in-person sales + a CMS made for wine.
FEATURES + INTEGRATIONS
Everything you need to run a sophisticated DTC wine program.
Offset Commerce has sophisticated tools for handling all the details of allocation, club, and open cart sales, as well as flash sales for retailers.
Allocation
• Support for guaranteed, first-come-first-served, or request-only models
• Manage offering messaging by group
• Manage individual customer or group-based wine allocations
• Manage wish requests and batch wish granting.
Club
• Manage wine club levels and member discounts
• Customize each wine club shipment for individual customers
• Batch order processing
Open
• Manage wines for sale all year long with product descriptions, details, and volume discounts
• Organize products in various categories
• Use promo codes to encourage sales
Flash sales (Retailer)
• Feature one product at a time until sold out, or multiple items, all with expiration countdowns
We give our clients the ability to provide a superior purchase experience for their customers. This includes all of the tools today’s customer expects—a beautiful branded experience, usability on mobile or desktop, and the ability to easily manage account settings—plus bonus features like automatically-applied member discounts and real-time product filtering.
• Optimized for mobile and desktop
• Support for complementary brand colors, typefaces
• Branded email receipts
• Vanity domain names like yourwinery.com
• Customers can access and manage their own accounts and profiles
• Store multiple payment methods and shipping addresses
• Fast, secure, and scalable performance
• Continually optimized to balance performance and functionality
• International order support
• Magic links to log in to offerings
• Automatically-applied member discounts
• Real-time product filtering with support for thousands of products
Starting with a helpful dashboard to keep track of daily sales and call out to-dos and goals, our admin support is designed so you spend less time putting out fires and more time engaging with customers. Review and manage orders, keep track of customers, organize products, handle appointments, and communicate directly with customers. We make it easy to access vital information in order to make it actionable for your business.
• Daily sales overview
• Orders and customers that require attention or action
• Set and reach goals
• Review each order in great detail: from notes and to-dos to shipping and billing details
• Edit products and order details as needed
• Manage all order fulfillment to provide great customer service
• Keep track of your customers
• Support multiple payment methods, shipping addresses, mailing addresses, profile details, store credits, and more
• Add notes and to-dos
• Keep track of communications and appointments
• Support multiple inventory locations, discount eligibility, multiple formats, and tech specs
• Keep track of visit requests, details of visits, and no-shows
• Maintain a log of which wines guests enjoyed
• Be proactive about abandoned carts: know who came in but didn’t complete an order, so you can determine how you want to reach out to recover the sale
• Use groups for purposes like segmentation or managing messaging and product available in allocations
• Set state base tax rates, prohibit shipments, and more
• Sometimes shipping just can’t be simple, so set up details per state, each with its own shipping options and ship dates
• Keep track of what emails your customers have received, opened, and clicked on
• Track any subscribers that bounce so you can reach out and keep in touch
Offset Commerce is designed to integrate with the essential shipping and logistics tools that support a modern wine business. Easily manage taxes, compliance, and tracking—whether you’re boxing and shipping your own orders or with a fulfillment partner.
• Connect Offset Commerce to ShipCompliant to get accurate street-level taxes, pass compliance rules, and sync orders with all connected fulfillment houses for shipments and tracking
• Connect Offset Commerce and send orders directly to Copper Peak Logistics, M7 Wine Solutions, or VinFillment; when orders leave the warehouse, shipping status and tracking numbers are automatically updated on the order level
• With direct connections to FedEx, UPS, GSO, and VinGo, self-fulfillment allows you to generate shipping labels and invoices, box and ship your own orders, and automate tracking information
Offset Commerce is designed with focus. We’re always looking for ways to make our product more efficient and effective for our customers. With our commerce and reporting APIs, you always have the ability to take matters into your own hands. If there’s something you need that we can help you with, we’re all ears.
• Our Commerce API and Reporting API give your access to your data
• Completely customize your commerce experience on your own (development required)
• If you need a custom feature or special report, let’s discuss
• SMS (Red Chirp and SlickText)
• ShipCompliant
• Tock
• QuickBooks (WGITS and ShoGo)
Next Steps